"I have been using Bayview Pharmacy's MIPs for the past 10 months, and in that time my monthly compounded prescriptions have increased over 85%.  The MIPs keep my store's name in front of the doctors on a monthly basis, and give them a broader array of choices when prescribing.  Physicians now look to us for consultations and recommendations, due to the fact that we're regularly offering them new and effective prescription alternatives."

                                                             Bill McNary - Maple Leaf Pharmacy & Compounding Center

How Our Monthly Idea Packets Were Developed

When we were getting ready to open our doors in late 2006, we searched everywhere for marketing materials that we felt were going to persuade prescribers to utilize our services.  We couldn't find anything that we felt confident in - so, we developed our own. 

Having had years of experience calling on prescribers, I knew exactly what information they would want, and how they would want to receive it. 

That first month open, in January 2007, I hit the ground running with MIPs customized for 4 different medical specialties.  And what a response we received! 

What evolved was a data bank of proven marketing ideas and materials, for numerous medical specialties, that can now be customized for your pharmacy. And that data bank is still growing, as we continue to develop and disseminate MIPs to our own local prescribers. 

Our MIPs will save you time, increase your compounding business, and make your marketing efforts much more efficient.  But don't wait to contact us if you are interested, as our MIPs are exclusive to one pharmacy per geography.

Enthusiastically, Mike

Monthly Idea Packets (MIPs)

Monthly Idea Packets (MIPs) are monthly marketing pieces geared toward prescribers across 8 medical specialties. Each MIP contains:
  • information about your pharmacy
  • disease states that are specific to each medical specialty
  • specific treatments for each disease state
  • examples of how to write for a compounded medication
  • a prescribing page that ties all of this information together, and makes it easy for your prescribers to do business with you.

Each MIP will be customized to target your local prescribers, and to help establish your pharmacy as the premier compounding pharmacy in your geography:

 

  • Consistently increasing the number of prescribers that write for a compounded prescription each month 
  • Consistently increasing the number of compounded prescriptions that are written each month
  • Making effective and efficient use of your time spent marketing 

Prescribers utilize our Monthly Idea Packets because:

  • We save them time by making compounding easy to understand
  • We utilize published scientific information in every MIP
  • We make it quick and easy for them to prescribe a compounded Rx 

Rejuvenate yourself, renew your passion, and revitalize your compounding business by making your pharmacy and compounding services more appealing, more valuable, and more unique in your prescribers' eyes.  Use the form to your right to contact Mike, and to find out more about our services.

Do it now, before your competition does!

MIP Inquiry - Fill out our form and instantly download an example of our MIPs!

Receive a Copy of our Marketing Minute Newsletter Free!

Each one of our MIP subscribers receives our Marketing Minute Newsletter at no additional cost.   We construct this newsletter with results oriented ideas and information that will help you to better market your pharmacy.  Click Here to see what information one of our past issues contained. Enjoy!